Title: DAOPlanet.NYC Sponsorship and Partnership
Author: Steven Echtman (@DAOofSteve)
Date: 2022-05-06

Thesis:#

Sponsor and participate in DAOPlanet.NYC, a 2-day Deep Dive DAO conference (June 24th & 25th - right after NFT.NYC), produced by Juicebox Project client DAOPlanet.org (prev. DAOists.xyz). (See info and sessions from our last event, DAODenver.org, our 2-day DAO conference during ETHDenver’s Buidl Week.)

To sponsor DAOPlanet.NYC at the Weightless level, Juicebox can distribute $33,333 worth of ETH to the DAOPlanet Juicebox project (currently named “DAODenver”)

See DAOPlanet.NYC Sponsor Deck: https://bit.ly/DAOPNYCdeck

Abstract:#

DAOPlanet.org is hosting its second major event, a 2-day DAO Conference  in NYC, right after NFT.NYC. DAOPlanet is inviting Juicebox to sponsor and provide speakers in order to create a win-win-win for Juicebox, DAOPlanet, and attendees. Hundreds of in-person attendees are expected each day, with thousands throughout the world viewing sessions based on the event’s livestream and post-event recordings. (See DAODenver.org for info session recording from our last event.)

As a Juicebox client and advocate, DAOPlanet is excited to work with Juicebox to help convey how the Juicebox platform not only helps “kickstart” DAOs (through its fundraising features), but also how its versatile contract can be used for DAO Treasury Management, to manage a DAO’s token supply, sell additional tokens as desired, and create ad-hoc fundraising events in the future.

Sharable Event Summary:

Announcing [DAOPlanet.NYC](http://daoplanet.nyc/) (right after NFT.NYC)


Join us on 6/24 & 6/25 for another DAOPlanet Deep Dive into DAOs. (See info and sessions from our last event, [DAODenver](http://daodenver.org/).)


DAOPlanet.NYC presents a great opportunity to connect with the top thinkers and operators in the Decentralized Autonomous Organization (DAO) space. Hear from the people behind the major DAOs and those delivering the Web3 tools that make it all possible. (And finally get to meet the people you've been working with!)


This 2-day program encompasses legal structures and considerations, tokenization and tokenomics (including NFTs and fungible tokens), regulatory implications, governance and strategy, and much, much more.


Whether you're a seasoned DO practitioner, or interested in the potential for these new types of organizations, you'll come away vastly more equipped and prepared for what lies ahead. See more at [DAOPlanet.NYC](http://daoplanet.nyc/)

Event revenues go to the production of DAOPlanet.NYC. All remaining funds support the mission and vision of DAOPlanet, a non-profit TUNA.

Motivation:#

DAOPlanet’s mission is to help over 10 million organizations adopt DAO principles and tools to provide for greater productivity, flexibility, and representation for their contributors. Our vision is greater representation for individuals within communities, organizations, businesses, and the entire world. We create events and content that serves this mission and I believe Juicebox is destined to play an important role in the evolution of organizations. I personally want to do everything I can to help DAO creators, and other orgs adopting DAO principles and Web3 tools, understand how Juicebox can help them succeed at their goals.

DAOPlanet created an arguably successful fundraising event on the Juicebox platform in relation to the DAODenver event, raising Ξ26, and we anticipate utilizing Juicebox (2.0) to fundraise around DAOPlanet.NYC — directing sponsors and donors to transfer their ETH via the Juicebox platform. We attempted to bring Juicebox aboard as a partner for the DAODenver event, but we ran out of time in the proposal discussion process. Regardless of not consummating a sponsorship, Juicebox remains listed as a sponsor on our DAODenver.org website (alongside sponsors, and fellow Juicebox projects, MoonDAO and HeritageDAO).

Risks:#

Risks include the possibility that the NYC event is not as successful as anticipated; “acts of god,” war, or disease (e.g. covid variant based lockdowns) hamper in-person attendance; or other unforeseen circumstances, beyond the control of DAOPlanet team members, prevent critical aspects of the event from proceeding as planned.

Specification:#

This proposal is for Juicebox to sponsor DAOPlanet.NYC as our “Weightless” tier sponsor. Our temperature checks and conversations with the JuiceBox team indicate a high level of support for this tier and partnership. The “Weightless” tier sponsorship is priced at: $33,333 and includes the following features:

• 3 VIP Tickets & 3 Regular Tickets
• Largest Logo on Website
• Full Screen Logo on Interstitial Screens with 3x Rotation.
• 30-min Speaker Slot and/or 5-min “Pitch.” (I will personally work with the Juicebox team to coordinate members for speaking and panelist opportunities).
• Priority Venue Placement with 2x Size Table/Booth.
• 3 Large Complementary Banners Prominently Displayed
• Dedicated Liaison Access for any Event Related Support.
• 3.33 ETH in DAOPlanet Utility Tokens (through Juicebox project or airdrop).
• 6 DAOPlanet Event Series NFTs

In addition, this sponsorship package includes one free upgrade, which will be determined via Juicebox server seshbot poll:

• Badge / Lanyard Branding
• Cocktail Party Sponsor
• 1 day Lunch Sponsor
• 2 day Breakfast Sponsor
• 2 day Wifi Branding
• Event T-Shirt - Primary Sponsor (included)
• Potential for more options and customizations, determined via seshbot poll, we can think of and include after voting closes.

See sponsorship deck for more details: https://bit.ly/DAOPNYCdeck

(Also, any consideration for previous and continued inclusion as a DAODenver sponsor can be considered as part of this proposal.)

All tiers can be paid for via ETH into DAOPlanet’s Juicebox project, and sponsors will receive DAOPlanet governance tokens, Event Series NFT(s), and tickets to the event based on their tier.

DAOPlanet’s sponsorship team (including myself) will work to assure the Juicebox partnership is a success at whatever sponsorship level is selected. This includes warm-hot introductions to prospective projects, investors, media, and other valuable partners. This also includes customizing the selected sponsorship package to meet Juicebox’s objectives.

With a paid sponsorship the DAOPlanet team and I will work with Juicebox to craft a stage presentation and/or panel discussion that not only engages and educates attendees and other speakers, but that works to deliver an “aha moment” to those who thought Juicebox was merely a crypto version of Kickstarter. When more people realize all the things they can accomplish with the platform and underlying contract, they will be anxious to engage further and create projects.

Upon approval of this proposal Juicebox can distribute $33,333 worth of ETH to the DAOPlanet Juicebox project (currently named “DAODenver”) to sponsor DAOPlanet.NYC

Rationale:#

Juicebox has the opportunity to gain additional visibility and attract a wider variety of organizations and projects to its platform. DAOPlanet can help Juicebox reach a larger broader market through event participation, and introduction to DAOs that are interested in DAO treasury management through the Juicebox platform in addition to its fundraising and direct minting capabilities. More and more conventional organizations are also looking to adopt tokens for various aspects of their business. This could include token sales to employees, contractors, customers, and vendors, and even fundraisers for specific projects or initiatives. Juicebox may be the best contract for these organizations to mint on as well.

Ultimately the rationale and desire is to create a win-win-win for Juicebox, DAOPlanet, and attendees. This may require some up-front investment into a sponsorship, but the expectation is that this investment will pay dividends in creating long lasting relationships and generating additional projects that more than cover the near term sponsorship costs.

Timeline:#

DAOPlanet.NYC is being held on June 24th and 25th, right after NFT.NYC, taking advantage of the thousands of crypto enthusiasts congregating in NYC that week.

As soon as this proposal is approved (with preparation happening as soon as there’s an indication of success), DAOPlanet will begin delivering sponsorship benefits to Juicebox, and working with Juicebox reps and speakers to assure maximum benefit from the sponsorship.

Copyright Disclaimer:#

Copyright and related rights waived via CC0.