This is the second proposal of a two part proposal broken up as follows:
- An agreement to partner with @cowtools, @furda and their team to document our MoonDAO astronaut. The project will also work with StudioDAO to do a crowdraise for the project on Juicebox.
- How much funding MoonDAO will provide from our treasury to fund this effort.
Proposal 2
Abstract
We will document our Ticket To Space winner’s journey from China to Texas, and then to space. In a long-form narrative, we have the opportunity to tell his story, the story of MoonDAO, and dive into the passions that animate web3.
Creative Proposal
https://drive.google.com/file/d/1OgsX77oEginlXzw_UCYiSkTBd-xr7un5/view
Full Proposal Text
Please read the full proposal before voting! There is a lot of detail in this document: https://drive.google.com/file/d/1PkwgKvHox2lury1ThKGeDvaVxEl3JILP/view
Proposal Options
Option A: $0 MoonDAO Treasury funding of the proposal
- Filmmakers will design and kick-off a StudioDAO campaign as best they can with $0 funding and their personal resources.
Option B: $50K USD MoonDAO Treasury funding of the proposal (+) 600K $MOONEY for Bounties
- Filmmakers will onboard a “Monthly Updates Producer/Editor” to support in delivering clips, teasers, activations, and social content needed to promote the project and fuel the StudioDAO Campaign
- Filmmakers will have funds for story development, and will be able to finalize pre-production for the 1st shoot.
- The budget amount for bounties is listed in $MOONEY, but as the price is expected to change over time, it will be up to the discretion of the filmmakers to change bounty rewards according to real price changes. Unused overflow will always be returned to the treasury.
Option C: $100K USD from MoonDAO Treasury for Launch Strategy (+) 1.5M $MOONEY for Bounties
- Same activities as Option B
- This funding amount will secure enough initial funding for the production of the 1st Shoot, as well as pre-production for the 2nd Shoot.
- Footage from the 1st Shoot will be used to market the film for the subsequent rounds of crowd-raising campaigns on StudioDAO.
- If $150K is not successfully raised by the filmmakers from all financiers and funding sources (StudioDAO campaign, grants received, additional independent investors brought in, etc), by date of the Blue Origin Launch, MoonDAO may choose to terminate their involvement in the film’s funding. The Film LLC would agree to return the balance and remainder of the original investment amount not then used up concerning production expenses. Note that the expenses used for creating the crowdfunding campaign, legal fees, script development, pre-production, and production cannot be refunded after already spent.
- The same termination agreement, and return of any remaining balance, will apply for any other Act of God circumstance that may prevent the progress of the film’s further funding and production. In the event the film production can be resumed, and the halt on production is only temporary, the filmmakers will retain all money in the account to finish the film production and complete the film as best they can.
- If production is halted and the agreement is terminated due to filmmakers being unable to raise enough funds from all funding sources combined, the filmmakers will license the raw footage clips to MoonDAO for their use. In addition, to the most extent possible, the filmmakers will cut a high-quality 20-minute short film from the footage that was captured up to that point in time. The filmmakers will not proceed with any MoonDAO expenses, nor with post-production expenses of the 20-minute short film without further approval from MoonDAO on how to return or allocate remaining funds.
Option D: $300K from MoonDAO Treasury for Launch Plus Essential Production (+) 5M $MOONEY for Bounties
- Same activities as Option B
- This investment amount will secure close to 75%* of the most essential production costs, which can ensure the film will be made with high confidence, and rely less on crowdfunding overall. (*38-55% of total cost)
- At this investment amount, there will no longer be contractual termination rights for unsatisfactory funding to halt the project.
- Should production of the film be halted by an Act of God or any other unforeseen thing, to the point where the film cannot be completed with integrity, the Film LLC would agree to return the balance and remainder of the original investment amount not then used up. In the event the film production can be resumed, and the halt on production is only temporary, the filmmakers will retain all money in the account to finish the film production and complete the film as best they can.