Abstract
MoonDAO is organizing a charter flight and JSC tour in association with other events in the Houston, Texas area on June 9th, in partnership with Space for a Better World. The main event is a ZeroG charter flight with two astronauts in attendance. The flight has 28 seats, which will be sold to the public and of which a portion will be VIP tickets, a portion will also be reserved for raffles, various partners, and causes. In addition to the flight, MoonDAO is hosting a private tour of the Johnson Space Center. We will also be submitting a proposal for a Gala in association with Space for a Better World. The Gala is being submitted as a separate proposal to allow for targeted focus on the different portions of this event.
Team
Stewards: @Super.Jellie (Stellie), @AriBruce
OKRs
Objective #1: Charter a ZeroG flight in partnership with Space for a Better World Key Results for Objective #1:
- Partner with Space for a Better World to reserve a ZeroG charter flight
- Organize the inclusion of astronauts on the flight
- Secure exclusive tour of Johnson Space Center
Objective #2: Collaborate with Space for a Better World for a marketing campaign for the ZeroG flight and any additional associated events. Key Results for Objective #2:
- Collaborate with the Space for a Better World on marketing and event planning for the ZeroG charter flight
- Set up payment portal and advise partners on payments and ticketing for the charter flight and associated events
Objective #3: Plan and coordinate a tour of Johnson Space Center Key Results for Objective #3:
- We will Coordinate a tour of JSC specific to our flyers giving them a look at space operations.
- Through S4BW we will organize a behind-the-scenes tour of JSC guided by current and/or former astronauts.
- We will coordinate any one-on-one time with astronauts as arranged for with charter guests.
Objective #4: Travel to Houston and act as an onsite coordinator for the event (2 total) Key Results for Objective #4:
- Serve as an onsite representative for MoonDAO
- Provide support for any questions and needs from event attendees
Objective #5: Conduct a drawing for the distribution of a ZeroG ticket to a MoonDAO member Key Results for Objective #5:
- Implement a system for vMooney holders to enter into the drawing
- Publicly utilize a random number generator for the selection of ticket winners
- Provide support for any questions and issues
Objective #6: Design and execute a marketing plan for the sale of ZeroG flight tickets. Key Results for Objective #6:
- Utilize MoonDAO’s network of social media accounts and contacts to promote awareness of this event
- Promote this flight through MoonDAO representation at events
- Identify priority opportunities for sale of tickets e.g. conferences, sponsorships
- Utilize paid marketing for targeted advertising
- Create custom promotional media including videos and digital and physical media.
Total Budget
216,340 DAI 500,000 $MOONEY
Please read the full proposal before voting: https://docs.google.com/document/d/11Ia6022GsiwYgCdIkQ48Hko2WbHHkTRz/edit#